JetBlue has launched a program designed to help corporate
customers reduce business travel emissions and meet sustainability targets, the
airline announced Wednesday, with Biogen, Deloitte, ICF and Salesforce the
first customers to join the initiative.
JetBlue’s Sustainable Travel Partners program offers
participants sustainable aviation fuel (SAF) certificates. The carrier
currently uses SAF on routes from San Francisco International Airport and Los
Angeles International Airport and plans to expand its use to the Northeast.
JetBlue also plans to provide emissions data based on
travelers’ actual flights and the carrier’s average fuel burn on those routes.
The airline is working to include travel emissions data into Salesforce’s Net
Zero Cloud tool for those in the Sustainable Travel Partners program, according
to the company.
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