Growth in Expedia’s B2B business is expected to outpace B2C as the global OTA extends its technology platform to third-party partners.
Peter Kern, Expedia Group vide president chief executive, told this week’s Phocuswright conference in Phoenix, Arizona, that partners will start to see the capabilities of its Open World platform next year.
Expedia announced at its annual partners conference in Las Vegas in May that it plans to make more of its in-house technology available to the wider…