Saffron, the global brand consultants behind Meta, YouTube, and city brands such as Vienna and London, releases its first tourism ‘City Brand Barometer’ post-pandemic
MADRID, Nov. 16, 2022 /PRNewswire/ —
- Abu Dhabi signals the rise of Middle Eastern city brands, leaping from a 2020 One to Watch to a Top 20 Challenger. Dubai remains strong in the Top 10.
- Riyadh and Jeddah debut with promising city brand assets.
Saffron Brand Consultants has launched the City Tourism Brand Barometer 2022,…