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Innovation takes centre stage at Sharjah travel & tourism forum

Top officials during the panel discussion in Sharjah on Tuesday.

Under the theme ‘Smart Tourism and Global Challenges’, the Sharjah International Travel and Tourism Forum (SITTF) gathered entrepreneurs and experts in travel and tourism in the UAE and from around the globe, to share inspiring insights, and future plans to help recover and drive the global tourism industry in a post-COVID world.

Held under the patronage of  Sheikh Sultan Bin Muhammad Bin Sultan Al Qasimi, Crown Prince and Deputy Ruler of Sharjah, the Sharjah Commerce & Tourism Development Authority (SCTDA), the forum was held on Wednesday at Al Jawaher Reception and Convention Centre. The event was opened by Khalid Jasim Al Midfa Chairman of Sharjah Commerce & Tourism Development Authority.

“The global tourism sector is preparing for a new phase of growth where countries are employing new products and allocating deep budgets for its…

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