Sharjah Tourism highlighted the tremendous progress made by the emirate in hospitality sector at the Arabian Travel Market (ATM), even as officials announced new projects towards enhancing its appeal as a sustainable tourism destination.
The latest developments and new plans were unveiled at a press conference hosted by the Sharjah Commerce and Tourism Development Authority (SCTDA) on Day Two of ATM, taking place at the Dubai World Trade Centre from May 9 to 12.
Held at the Sharjah Pavilion, the press conference brought together Khalid Jasim Al Midfa, Chairman of SCTDA; Hana Saif Al Suwaidi, Chairperson of the Environment and Protected Areas Authority in Sharjah (EPAA); Ali Salem Al Midfa, Chairman of the Sharjah International Airport Authority, and Ahmed Obaid Al Qaseer, Acting Chief Executive Officer of the Sharjah Investment and Development Authority (Shurooq), along with officials from various government entities and representatives of local and international media outlets.
Al Midfa said: “In line with the vision of His Highness Sheikh Dr Sultan bin Muhammad Al Qasimi, Supreme Council Member and Ruler of Sharjah, to advance the emirate’s position as a prominent family tourism destination on the global tourism map, the Sharjah Commerce and Tourism Development Authority works closely and continuously with its strategic partners in the government and private sectors to implement projects and initiatives that allow the emirate to offer innovative, one-of-a-kind and diverse tourism experiences to visitors from around the world.
“The emirate’s strategic location is an added value for its tourism sector, playing a key role in the development of the tourism industry and its diversity, and offering an array of experiences to meet all interests and cater to every age group. The emirate boasts world-class tourism capacities, offering an annual agenda full of events, exhibitions, and major festivals – all of which work together to…