Booking Holdings has announced an agreement with CVC Capital Partners to buy Etraveli Group, a global flight booking provider for 1.63 billion euros (about $1.83 billion), to help offer frictionless flights, according to a Tuesday (Nov. 23) press release.
Etraveli Group will remain headquartered in Sweden, operating as an independent business under Booking, the release stated.
“As international air travel rebounds from the impact of the pandemic, we look forward to building upon our existing relationship with Etraveli Group to make the travel booking experience easier and more seamless to support our partners and customers,” said Booking Holdings CEO Glenn Fogel in the release.
Meanwhile, Etraveli CEO Mathias Hedlund said in the release that the goal is to “continue to enhance the flight booking experience for our customers and partners worldwide.”
And Etraveli Chair Lorne Somerville said in the release the acquisition would be a positive because Etraveli has “built a…