In the early 2000s, when Thomas Flohr looked into hiring a private jet to visit clients of his asset finance company, he got frustrated. Private aviation, as an industry, seemed inefficient. The aircraft chartering process was opaque.
“There were no global brands I felt I could trust,” says Flohr, “which seemed remarkable for an industry that sells to the wealthiest and most influential people on the planet.”
Flohr saw an opportunity. He founded VistaJet in 2004, with a focus on convincing executives to ditch their corporate-owned planes in favor of a subscription membership model. That idea has grown into Vista Global Holding, of which Flohr is founder and chairman. With a fleet of more than 360 aircraft, Vista offers clients…