Holidu’s subsidiary, Bookiply, has expanded its presence in France, opening two offices in Lyon and Bordeaux in 2022, before expanding into Marseille and Rennes in 2023. The revenue generated by Bookiply-managed vacation rentals in France reportedly increased nearly tenfold in the first two months of 2023 compared to the same period in 2022, and the subsidiary has already generated more than half of its 2022 sales target. The number of Bookiply-managed vacation properties in Europe has increased from 5,000 to over 20,000 in the past three years, with revenue generated from these vacation rentals increasing 12-fold from 2019 to 2022. Bookiply plans further openings in Europe and aims to professionalize the vacation rental market in France while providing the best user experiences for both hosts and guests.