New data from TravelTech Show has revealed the latest key trends and priorities for travel companies.
Most significantly, 62% of travel buyers said they expect their budgets to increase over the next 12 months with over a quarter (28%) expected to be by as much as 20% more.
Tech leaders will gather next month for the TravelTech Show from 19 – 20 June 2024 at ExCeL, London.
Travel AI looks set to take the lion’s share of those budgets with over half (56%) stating they are planning to invest in it over the next year.
This is followed by booking and reservation systems for 32% of respondents and mobile and apps for 20%.
In a similar vein, 80% also stated they plan to increase their use of AI specifically in the year ahead.
Nearly a…