The International Air Transport Association (IATA) is unveiling a vision of how it sees airline retailing developing over the next eight years.
The organization has 2030 in its sights for all of the “capabilities, standards and business processes” needed for offers and orders to be ready for airlines that wish to adopt this way of retailing.
IATA’s Modern Airline Retailing program is built on three pillars:
- Customer identification – building on the…