On Friday, European low-cost giant Ryanair and global travel technology company Amadeus announced a new distribution partnership targeting… business travelers. The distribution specialist says that because of Ryanair‘s environmental credentials, the new relationship will help companies manage their carbon footprint and meet ESG (Environmental, Social and Governance) targets.
In all likelihood, corporate clients will drive aviation sustainability. This trend will continue to grow as emissions targets, particularly Scope 3, become more evident and CO2 measuring tools grow more accurate. For the individual traveler, price and schedule are still the main concerns when booking a ticket. Companies, meanwhile, need to meet ESG targets…