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Online course to boost tech skills in Scottish tourism – TravelMole

Traveltech for Scotland has rolled out a free online course to help tourism businesses find and use the right digital technologies.

‘Getting Started with Travel Technology’ is a collaboration between Scottish and international experts from across the tourism and hospitality sectors, including contributions from Q-Line Consulting, ScotBeer Tours, Stampede and the Tourism Marketing Agency.

The interactive learning experience is made up of short learner videos and practical tasks which businesses can pursue in modules at their own pace.

The course follows the five elements of the customer journey: dreaming, planning, booking, experiencing and sharing.

It aims to equip businesses with a ‘traveltech toolbox’ including suggested Scottish and international travel technology products and how they can be applied in this customer journey.

Having completed the course, businesses will be able to assess the use of technologies which could improve the…

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