Tourism Barrie executive director estimates losses from unseasonably warm winter could be around $10 million
Barrie businesses that rely on visitors to the area to take advantage of our typically ample amounts of snow are feeling a significant financial pinch, and the losses could be well into the millions of dollars.
Tourism Barrie executive director Kathleen Trainor says the local economy has been “significantly impacted” due to the absence of snow and visitors coming to the area for outdoor winter activities, such as skiing, ice fishing and snowmobiling.
“Barrie is a winter destination and the lack of snow has devastated the local tourism industry,” Trainor told BarrieToday.
That’s especially true around the Christmas break.
“During the holiday season, ski resorts and outdoor outfitters generate most of their revenue and depend on natural snowfall,” she said. “Despite their efforts to make artificial snow, the ski resorts still require sub-zero temperatures to…