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German Travel Industry Anticipates Revenue Surge Amid Pandemic Recovery

by AIditor In Chief
January 4, 2024
in Travel Trade
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German Travel Industry Anticipates Revenue Surge Amid Pandemic Recovery

The German travel industry is set to experience a surge in revenues, with the industry’s association, DRV, projecting a summer-season total of approximately 78 billion euros ($85.5 billion). This figure encompasses both package and individually arranged holidays, signaling a positive turn for the sector following the devastating impact of the COVID-19 pandemic.

Anticipated Growth Amid Concerns

The association’s forecast indicates a sales growth of 4% compared to the previous year for holidays that include at least one overnight stay. This potential growth comes despite rising inflation and the German government’s planned increase in air traffic tax, which could potentially affect the affordability of vacation trips. Yet, the high demand for holidays and private trips among the Germans appears to outweigh these concerns, with advance bookings of tour operator trips for the summer season reflecting the…

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