SOUTHLAKE, Texas, Sept. 27, 2022 /PRNewswire/ — Sabre Corporation (NASDAQ: SABR), a leading software and technology provider that powers the global travel industry, today announced a new, long-term strategic agreement with Nairobi-based travel technology distribution company SABRON Tech Ltd to boost its presence across key markets in East Africa.
The relationship combines SABRON’s strong market knowledge with Sabre’s innovative technology. It will enable Sabre to strengthen its geographic reach and bring world-class solutions and services to new markets through SABRON. Under the agreement, SABRON is now licensed to represent and distribute the Sabre brand to travel agencies in Kenya, Tanzania and Uganda.
“As travel…
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