India is focused on the grand “pran pratishtha” (consecration) ceremony of the under-construction Ram temple in Ayodhya.
From the newly inaugurated Maharishi Valmiki Airport to the newly renovated railway station, the city itself has undergone a huge transformation ahead of the temple’s inauguration on 22 January.
Large posters bearing a symbolic image of the upcoming Ram temple, design of the new airport along with a message that hails Ayodhya as a city of “Maryada, Dharm and Sanskriti” have been put up in the temple town, including at locations near the airport and the station and the bypass road.
Experts believe that such initiatives will result in an enormous rise in spiritual tourism.
Let’s take a closer look.
The spiritual tourism boom in Ayodhya
On New Year’s Eve, Ritesh Agarwal, the founder, and CEO of OYO, the largest chain of affordable hotels in the country, released data highlighting Ayodhya’s attraction as a travel destination, outperforming even well-known…
