Travala made more than $100 million in revenue this year, doubling the $59.6 million they raked in last year. To celebrate this achievement, Travala has created a Cryptocurrency Treasury Reserve, akin to a savings plan. It will hold Bitcoin and their own AVA token, as a part of the company’s plan for the future.
According to the press release, more and more people are utilizing the platform when reserving flights and hotels, with an option to pay for such services in over 100 different cryptocurrencies.
These digital assets are not only core to Travala’s reserves but also integral to its operations, with millions of dollars in travel bookings paid in BTC and AVA annually. Both assets play a crucial role in the loyalty program, allowing users to receive and redeem rewards in these digital currencies.
The Treasury Reserve Plan outlines several major projects that will help Travala’s long-term growth and Web3 adoption. A critical component…