Sojern

At Sojern, we’re focused on helping destination marketers reach the right travelers through digital marketing, including LGBTQ+ travelers. Our destination partner Luis Villasenor, managing director for the Puerto Vallarta Tourism Board, joined us for a Q&A to share the great ways his team supports LGBTQ+ travelers coming to the destination....

As the travel industry bounces back, there has been a lot of discussion on how hotel marketers have revamped their marketing strategies to build off the growth of direct bookings during the pandemic. By taking a look at their first-party data and Customer Data Platform systems, hotel marketers can harness...

Privacy Preference CenterWhen you visit websites, they may store or retrieve data in your browser. This storage is often necessary for the basic functionality of the website. The storage may be used for marketing, analytics, and personalization of the site, such as storing your preferences. Privacy is important to us,...

About Tuscany is one of the most popular destinations in Italy, known for its landscapes, history, monuments, artistic legacy, and local hospitality. The Visit Tuscany team sought to showcase all that Tuscany has to offer to travellers and prove the effectiveness of their marketing efforts. Lorem ipsum dolor sit amet,...

Privacy Preference CenterWhen you visit websites, they may store or retrieve data in your browser. This storage is often necessary for the basic functionality of the website. The storage may be used for marketing, analytics, and personalization of the site, such as storing your preferences. Privacy is important to us,...

Privacy Preference CenterWhen you visit websites, they may store or retrieve data in your browser. This storage is often necessary for the basic functionality of the website. The storage may be used for marketing, analytics, and personalization of the site, such as storing your preferences. Privacy is important to us,...

Privacy Preference CenterWhen you visit websites, they may store or retrieve data in your browser. This storage is often necessary for the basic functionality of the website. The storage may be used for marketing, analytics, and personalization of the site, such as storing your preferences. Privacy is important to us,...

Privacy Preference CenterWhen you visit websites, they may store or retrieve data in your browser. This storage is often necessary for the basic functionality of the website. The storage may be used for marketing, analytics, and personalization of the site, such as storing your preferences. Privacy is important to us,...

To gain insight into travel marketers’ approach to their digital marketing, Sojern surveyed travel marketers in North America to share key challenges marketers face, how they overcome them, and their strategies for the coming year. This report also highlights the impact of emerging trends and technologies on the future of...