Think Google
New research: How to get ahead of South Africa’s peak shopping season
South African shoppers are responding to economic challenges by researching more and delaying large purchases. Discover what you can do today to get ahead of peak shopping season. Read further.
Your biggest AI marketing questions answered by Google experts
AI in marketing: your burning questions on AI in ads, marketing data, and copyright law answered by Google experts. The insights you need to stay ahead of the curve! Read further.
How AI helps video marketers move at the speed of culture
Google’s Official Digital Marketing Publication. Discover how to capitalise on AI to improve your video marketing strategy. Read further.
A measurement formula for modern brand marketers
Google’s Official Digital Marketing Publication. Explore how to combine an integrated measurement framework with the power of AI to drive results. Read further.
Out with the old, in with the new: 3 reasons MENA travel marketers should say goodbye to the postcard ad
Learn how travel marketers can take consumers on a journey using brand storytelling and behavioral targeting to capture attention at the right time and place. Read further.
YouTube research: A shortcut to nab new shoppers
New research on YouTube Shorts shows these short-form videos can provide a shortcut to help shoppers discover your brand. Read further.
A measurement formula for modern brand marketers
Google’s Official Digital Marketing Publication. Explore how to combine an integrated measurement framework with the power of AI to drive results. Read further.
The AI Handbook: Resources and tools to help marketers get started
Google’s Official Digital Marketing Publication. Explore this AI Handbook for the latest tools, resources, and materials for marketers. Read further.
Multiply your customer connections with Google AI
Google’s Official Digital Marketing Publication. Explore 3 ways AI is helping companies improve customer connections and conversions. Read further.