Air Canada has announced that it is rolling out new measures to better serve customers with non-visible disabilities.
On Tuesday, the airline said it had become the first in North America to adopt the Hidden Disabilities Sunflower program and confirmed its first appointments to its new Customer Accessibility Advisory Committee, which will guide Air Canada’s accelerated three-year accessibility plan.
In a press release, Air Canada’s Vice President of Customer Experience and Operations Strategy Tom Stevens said the adoption of the Sunflower program will enable the airline to better assist and serve customers with non-visible disabilities such as autism.
The Hidden Disabilities Sunflower is a globally recognized program that uses the symbol of a sunflower symbol to identify customers with non-visible disabilities who may need additional support, help or a little more time.
According to Hidden Disabilities, the sunflower was chosen as a visual cue for others to identify and acknowledge…
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