- Global carrier is entering into a multi-year deal to become the official airline and travel partner of the National Women’s Soccer League.
- Working with the Women’s Sports Foundation, Delta will build an Athlete Ambassador Program to provide mentorship between professional and collegiate athletes and young women.
Delta Air Lines is announcing new partnerships with the National Women’s Soccer League and Women’s Sports Foundation, furthering its support of women’s athletics.
Delta’s engagement with women’s sports continues to grow as the airline champions female athletes and opportunities for mentorship and engagement. The airline also is broadening its existing sponsorships with the University of Georgia, Georgia Tech and Duke to support more women’s teams and will work with their athletic departments to develop programs that benefit female athletes’ personal and professional development.
“These new partnerships align with Delta’s commitment to invest in and support equity for women,” said Molly Battin, S.V.P. — Global Brand Marketing at Delta. “Female athletics are historically less funded than their male counterparts, and through these new agreements, Delta will provide significant investment and meaningful programming to these organizations. We look forward to partnering with the league and their athletes on and off their field of play.”
Delta Serving as First Airline Sponsor of The National Women’s Soccer League
Beginning this year, Delta will pair up with the National Women’s Soccer League as the Official Airline and Travel Partner of the NWSL, NWSL Championship and other league-led events. This is the league’s first airline sponsor.
Through this relationship, Delta will support the NWSL through fan engagement events and cobranding opportunities. Additionally, Delta will work closely with leaders in the league and their partners to support and develop women’s empowerment programs and new diversity, equity &…