Despite the pandemic, NDC implementation progress among airlines and travel agencies in the Asia-Pacific region has not been derailed. Ramona Bohwongprasert, senior vice president – India, Southeast Asia & inside sales, travel sellers, Amadeus, shares why investments made in NDC will play a key role in tourism recovery by not only opening new digital retail opportunities, but also helping to deliver tailored offerings to travellers
The last few years have seen steady progress on New Distribution Capability (NDC). However, the onset of the pandemic raised concerns that NDC might take a backseat. Interestingly, though, despite the challenges of the past 18 months, momentum around NDC…