The Philippine Hotel Owners Association (PHOA) expects to add 5,000 hotel rooms nationwide within the next five years.
“The aggressive expansion plan is backed by a robust pipeline of 50 hotel projects currently in development,” said PHOA executive director Benito Bengzon Jr.
“We see this as a very positive sign for the industry. We are also actively pursuing expansions beyond the metropolitan cities,” Bengzon said in a pre-event briefing for the upcoming Philippine Tourism and Hotel Investment Summit 2024 on June 21, 2024.
PHOA is looking forward to launching the Philippine Tourism Strategic Action Plan to narrow the gap with ASEAN competitors, particularly Thailand and Malaysia, which have more hotels than the…