In a groundbreaking move, Agoda has teamed up with Bollywood sensation Ayushmann Khurrana and Blink Digital to launch an innovative AI-driven advertising campaign targeting the Indian market. This collaboration marks a significant milestone in the travel industry, utilizing advanced AI technology to create over 250 unique videos, each showcasing different global destinations tailored to potential travelers’ interests.
Revolutionizing Travel Advertising with AI
Agoda’s latest campaign leverages the capabilities of generative AI technology from Gan.ai, transforming a base video featuring Ayushmann Khurrana into a multitude of distinct advertisements. These videos are not only personalized but also feature dynamic adjustments such as accurate lip-syncing and destination-specific imagery, making each viewing experience unique. The implementation of this technology ensures that the content is directly aligned with viewers’…