We came across a bullish thesis on Booking Holdings Inc. (BKNG) on Substack by Global Equity Briefing. In this article, we will summarize the bulls’ thesis on BKNG. Booking Holdings Inc. (BKNG)’s share was trading at $4764.16 as of March 26th. BKNG’s trailing and forward P/E were 27.59 and 22.62 respectively according to Yahoo Finance.
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Booking Holdings has cemented itself as the dominant player in the travel industry, leveraging its extensive portfolio of brands to create a seamless, full-service travel ecosystem. Unlike Airbnb, which primarily focuses on short-term rentals, Booking spans hotels, flights, car rentals, and restaurant reservations, making it the world’s largest travel company with a market capitalization of $163 billion and platform sales…