Latin America’s online travel market is changing rapidly. Prosus bought Despegar for $1.7 billion, an innovative move that positions the Dutch investment giant as a leading e-commerce, travel, and fintech company in the region.
A Landmark Acquisition for Prosus
Prosus, Tencent’s biggest shareholder, has bolstered its Latin American plans by purchasing the top online travel agency there, Despegar. The $1.7 billion deal is significant for Despegar’s recent share prices. Prosus will pay for the purchase with its existing cash pile and values Despegar’s future.
The acquisition increased Prosus’s reach to 100 million customers in Latin America, using its current portfolio, including local leaders like iFood, the largest food delivery service, and Sympla, a key events platform. Adding Despegar fits Prosus’s broader plan to create connections across its regional investments.
“The acquisition of Despegar not only complements our existing holdings but…
