Department of Tourism, Madhya Pradesh, signs MOU with MakeMyTrip and redBus to boost sustainable tourism development and solidify Madhya Pradesh’s position as a tourist destination.
In a significant move to boost tourism in Madhya Pradesh, the Department of Tourism, Madhya Pradesh, has signed a Memorandum of Understanding (MOU) with MakeMyTrip and redBus. This strategic partnership aims to foster sustainable tourism development and promote Madhya Pradesh as a premier tourist destination.
The MOU outlines a mutual commitment to promote homestays in Madhya Pradesh, a known method to increase rural and urban incomes, provide sustainable alternate streams of income, and boost low-carbon tourism in the state. The company will also provide offline and online training sessions to existing and upcoming homestay operators to help them understand the various nuances of promoting and running such properties effectively. Further, MakeMyTrip will collaborate with the tourism department to…