SUMMARY
The Supreme Court dismissed MakeMyTrip’s plea that its registered trademark was being infringed by Booking.com through the tech giant’s Google Ads program
The traveltech major was challenging the December Delhi High Court dismissal for its injunction plea on Google and Booking.com to use registered trademarks as ‘keywords’ on the Google Ads Programme
The bench, compromising of the Chief Justice of India didn’t see any possibility of confusion for a user who would want to use MMT to go on Booking.com because their ad appears first
The Supreme Court on Thursday (March 7) refused to grant relief to traveltech major MakeMyTrip in its claim against Google, alleging infringement of trademark via the Google Ads programme.
MakeMyTrip alleged that its trademarks were being used as keywords in the Google Ads Program for displaying the sponsored links of its rival Booking.com.
A bench led by the Chief Justice of India (CJI) DY Chandrachud dismissed the plea, saying that…