In step with global tourism trends, Ethiopia is revising its tourism policy and expanding destinations to unlock its vast potential and generate significant income, according to the Ministry of Tourism. The government plans to invest heavily in infrastructure and amend restrictive policies to fully realize the sector’s promise.
The revised policy will target previously untapped opportunities, with the aim of transforming Ethiopia into a top tourist destination. Despite recent growth in tourism revenue and visitors number, Ethiopia’s infrastructure remains underdeveloped, preventing the country from securing its share of the global tourism market. According to the 2023 International Congress and Convention Association report, Ethiopia,…
