Tourism numbers have dwindled and officials think this could help.
The Hong Kong Tourism Board wants locals to smile more. With tourism numbers still not at par with pre-pandemic numbers, the destination is employing new tactics to attract foreign travelers.
A TV commercial under the new hospitality campaign “Let’s Go the Extra Mile” urges locals to “better demonstrate the hospitality by going the extra mile with small gestures, while highlighting the city’s professional-quality services, thus leaving a positive impression on customers.”
At the launch ceremony, Secretary for Culture, Sports and Tourism Kevin Yeung said that the city’s image was being tarnished due to impolite behavior from residents and workers.
Hong Kong…