Zubair Qureshi
China Ice & Snow Tourism Overseas Promotion Season has been launched in Pakistan by China Cultural Center in Pakistan in collaboration with Culture office of the Embassy of the People’s Republic of China in Pakistan as well as the Network of International Culturallink Entities, the cultural and tourism departments (bureaus) from Beijing, Tianjin, Heilongjiang, Jilin, Liaoning, Hebei, Shanxi, Xinjiang and Inner Mongolia.
The event along with Nihao China launched in December 2023 will go throughout January 2024. According to the China Cultural Centre, numerous promotional videos, documentaries, and exhibitions will be aired on China Cultural Center official Facebook as well as official WeChat Account, Twitter.
According to a press statement, in this Ice and Snow promotional season China’s national tourist image, together with the ice and snow cultural riches of each area, are promoted through many carefully-selected series of videos, documentaries,…