Saudi Arabia has received international recognition and applause from UN Tourism and the WTTC for welcoming over 100 million tourists in 2023, surpassing its previous target set for 2030.
Having achieved this milestone seven years ahead of the initial goal, the Ministry of Tourism has announced that the Kingdom has now set a new ambitious target of welcoming 150 million tourists by 2030.
Tourism has proven to be a significant contributor to the nation’s economy, with domestic and international tourists spending over 250 billion riyals (US$66.6 billion) in 2023. This expenditure represents over four per cent of GDP and seven per cent of the non-oil GDP reflecting the crucial role of tourism in diversifying Saudi Arabia’s economy.
The tourism sector in the Kingdom has marked significant qualitative leaps, with the…