Cebu Pacific renewed its partnership with the Singapore Tourism Board (STB) to create more opportunities for travelers to the Lion City.
Cebu Pacific signed a memorandum of understanding (MOU) with the STB on June 6, 2024, highlighting key partnership thrusts such as enhancing destination preference and recall, providing stronger trigger for travel to Singapore with new areas of focus such as “Fly, Stay and Cruise” holidays and Singapore’s vibrant events calendar that Filipinos can travel for and enjoy.
The partnership also introduced the campaign’s newest ambassadors, celebrity couple Megan Young and Mikael Daez, who would also be featured in a travel film that showcases Singapore’s innovative architecture, rich…