Singapore Tourism Board (STB) is set to organise a multi-city B2B roadshow in Chennai, Hyderabad, Kolkata, and Ahmedabad this July. Titled ‘Singapore Tourism Board Roadshow 2024. Holidays Made in Singapore’, the event features 50 exhibitors representing hotels, attractions, airlines, cruise lines and destination management companies. Notably, seven of these exhibitors are participating for the first time, including the city’s famed family-friendly attraction Museum of Ice Cream, and Disney Cruise Line, which has made Singapore its exclusive Southeast Asian homeport for five years starting next year.
India is a major tourism source market for Singapore, with direct flights from 17 cities within a 4 to 6-hour range. Since the…