Zodwa Tshabalala of Bundu Lodge in Mpumalanga says the elderly and LGBTQI+ community are a vital lifeline for SA’s tourism industry.
She said the two represent desirable markets for South Africa’s travel and tourism industry.
“Stokvels have billions in savings and members are not only interested in saving to buy groceries. They want to go on holiday and want to buy houses, so we are targeting them. We are also in talks with LGBTQ+ tour organisers as the value of the ‘pink rand’ is enormous,” she said.
Tshabalala said the Covid-19 pandemic forced eBundu, which won Lilizela Tourism Awards for Service Excellence in 2019 in both the provincial and national…