Thailand has a long way to go to achieve the target of 3.5 trillion-baht tourism revenue in 2024 set down by Prime Minister Srettha Thavisin, thus all parties must cooperate to make it happen, Tourism and Sports Minister Sermsak Pongpanich said on Monday.
In his keynote speech titled “Thailand’s tourism direction and the government’s promotional policies” at the annual conference of the Thai Hotels Association, Sermsak said that in the first five months of this year, Thailand has welcomed some 15 million foreign tourists and generated 1.1 trillion baht in revenue.
“To achieve the goal of 3.5 trillion baht revenue, it is estimated that we need 36.7 million foreign tourists this year. This means that we have 21.7 million…