More than 30 countries in Europe have signed up to share knowledge and best practices with the aim of enhancing tourism competitiveness and supporting the recovery of the sector across the region.
The DataLab network, led by the World Tourism Organization (UNWTO) and the European Travel Commission (ETC) will provide a unique platform for sharing best practices, including know-how in data management and analytics. Users will also be able to share knowledge on the identification of relevant data sources, the use of big data, and the implementation of market intelligence systems. Europe’s National Tourism Organizations (NTOs), National Tourism Administrations (NTAs) and other relevant partners are all eligible to be part of the DataLab, and representatives from more than 30 countries have signed up to be part of the first…
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