INTERNATIONAL. Earlier this month, Pernod Ricard Global Travel Retail (PR GTR) underlined its commitment to travel retail with its powerful presence at the Moodie Davitt Virtual Travel Retail Expo, where it was a Platinum Partner, fully embracing travel retail’s number one virtual event. PR GTR’s immersive and convivial Expo destination, The Island Bar, housed the Sustainability and Responsibility Sanctuary.
It highlighted key initiatives and commitments linked to the Pernod Ricard Group’s ‘Good Times from a Good Place’ roadmap and the Future of Retail Resort, showcasing key initiatives to engage shoppers with enhanced retail experiences.
Below, we review some of the content generated by PR GTR at the event. This feature is published early in ‘Buyers & Brands Bonanza Month’ at the Virtual Travel Retail Expo, which kicked off on Monday. Each working day of November The Moodie Davitt Report is profiling exhibitors, showcasing their innovations and encouraging visits to…
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