WHY IT RATES: The improvements will give travel advisors more ways to impress clients and grow their business.—Patrick Clarke, TravelPulse Senior Writer
Avoya Travel, one of the travel industry’s most innovative brands, has announced a new series of initiatives and enhancements designed to position the Avoya platform at the forefront as a source of information for travelers throughout the vacation planning process and empower the Avoya Network to develop the mix of branding and marketing tactics that best suits their independent businesses. The features are headlined by a new suite of customizable co-branded marketing assets in the Avoya Marketing Resource Center, an industry-leading Digital Magazine aimed at informing and inspiring travelers, and a rejuvenated travel blog to increase customer engagement and provide even more travel resources.
The Avoya Marketing Resource Center delivers a diverse collection of on-demand marketing assets and customizable content available…