New York-based travel technology company Fareportal, responsible for CheapOair and OneTravel, has released an article exploring the intersection of travel and technology, titled “Embracing the Future of Travel: How Tech is Driving Smart Tourism”. The piece discusses the emerging era of “smart tourism” and how technological advancements like AI-powered travel assistants, smart hotel rooms, VR tours, and big data analytics are revolutionizing the travel experience. These innovations provide travellers with an entirely new level of ease, convenience, and immersion, transforming every stage of their journeys.