JetBlue has launched a programme to help corporate customers reduce business travel emissions and meet sustainability targets.
Biogen, Deloitte, ICF and Salesforce are the first customers to join the initiative.
JetBlue’s Sustainable Travel Partners program offers participants sustainable aviation fuel certificates.
The carrier currently uses SAF on routes from San Francisco International Airport and Los Angeles International Airport.
JetBlue also plans to provide emissions data based on travellers’ actual flights and the carrier’s average fuel burn on those routes.
The airline is working to include travel emissions data into Salesforce’s Net Zero Cloud tool for those in the Sustainable Travel Partners program, according to the company.
JetBlue also said it would help customers develop strategies to reduce emissions associated with their business travel, and participants would receive carbon offsetting on domestic flights operated by JetBlue.
Airlines in Europe have also launched…