Topline
Shares of Roku jumped nearly 20% on Wednesday after the company announced that it had reached a new long-term deal with Google to keep YouTube on its streaming platform–avoiding a looming deadline and ending months of messy negotiations.
The new deal is a big win for Roku, ending months of tense negotiations.
Jenny Kane/ASSOCIATED PRESS
Key Facts
Video streaming service Roku announced Wednesday that it had reached a new multiyear deal with Google to keep YouTube and YouTube TV on its platform, though neither company disclosed details of the agreement.
Roku’s stock was up over 18% to around $257 per share as investors cheered the good news, though shares are still down overall in 2021.
The new agreement avoids a potential YouTube blackout—with the previous deal set to expire this month—and allows Roku’s more than 56 million active customers to continue to watch Google’s service without any disruption.
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