The new edition of TrustYou’s Review Insights Report reveals key findings to define the state of the travel industry in 2021 and what can be expected for 2022.
The report highlights the increasing value of online reviews and feedback in a changed travel industry. Globally, the 13.3% increase in review volume from 2021 compared to 2020 emphasizes that the industry is on a steady path to recovery. A key driver of travel was the significant growth in domestic travel that could be witnessed across the globe.
The report also revealed a rise in positive feedback, from 80% in 2019 to 91% in 2021. This shows that the experiences created by the hospitality industry, despite a difficult travel environment, met and surpassed the expectations of recent travelers. The investment in new technology and contactless communication methods assured safe stays in a time of social distancing, allowing hoteliers to provide great guest experiences. As a result, hoteliers were able to serve their…