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Why the New JetBlue Is an East Coast Leisure Airline

by Robert Van Pash (Editor)
November 23, 2024
in Jetblue Airlines
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JetBlue President Marty St. George talked about what the airline is — and isn’t — at Skift Aviation Forum in Dallas November 12, 2024. Skift

JetBlue isn’t pulling out of Los Angeles or ceasing to serve corporate clients. And it even plans one or two new routes to Europe in 2025.

But JetBlue’s path to profitability, according to its president, Marty St. George, relies on leisure travelers flying from the Northeast to South Florida, Orlando, the Caribbean and back.

“The…

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