AlUla entered into a strategic partnership with Riyadh Air, Saudi Arabia’s new world-class airline that has announced an ambitious target to fly to over 100 destinations by 2030.
Under the partnership deal, which was signed on the sidelines of the Arabian Travel Market (ATM) in Dubai, AlUla and the Public Investment Fund-owned Riyadh Air will collaborate on multiple initiatives to raise the profile of AlUla and the new carrier to discerning travelers from across Saudi Arabia and around the…