DUBAI: The UAE’s Digital WellBeing Council, the Ministry of Interior’s Child Protection Center and Meta have launched a new campaign to tackle online child abuse, “Report it. Don’t Share it.”
The campaign aims to educate the public about the harm caused by sharing images or videos of child sexual abuse, and how to report such content.
Launched on World Children’s Day on Nov. 20, the campaign is based on research conducted earlier this year by Meta and experts on child exploitation, such as the National Center for Missing and Exploited Children (NCMEC) and Prof. Ethel Quayle, a clinical psychologist who specializes in working with sex offenders and their victims.
“We are taking a…