2024 business travel trends unveiled by Globetrender and Cytric Easy by Amadeus | Amadeus

Extracting maximum value from each trip vital as market continues to grow

A full recovery in business travel spend is anticipated this year, with the market returning to levels last seen in 2019. Much has changed over the past five years: business travelers today are increasingly discerning when they travel, as they seek to derive the maximum value from each trip. New technologies, such as Generative Artificial Intelligence (AI), can deliver an enhanced experience for those choosing to embark on a trip.

These changes and more are explored in the new Business Travel Trends 2024 report, produced by Globetrender and Cytric Easy by Amadeus. From Objective Stacking, to Executive Field Trips and AI Personal Assistants (AI PAs), here are the seven trends set to elevate business travel in 2024. 

1. ‘AI PAs’ to revolutionize self-booked trips

For corporate travelers, the emergence of Generative Artificial Intelligence (Gen-AI) has catalyzed the arrival of ‘AI PAs.’ These…