China Eastern Airlines has signed a milestone agreement with Amadeus for international NDC distribution. The deal sees the carrier become the first in the Mainland of China to sign for NDC distribution worldwide with Amadeus.
Javier Laforgue, Executive Vice President, Travel Unit & Managing Director, Asia Pacific, Amadeus, says: “China Eastern Airlines is an important and valued partner. The agreement signed today is a milestone for Amadeus, expanding our presence in the key Chinese airline market. The deal deepens our collaboration with China Eastern Airlines and will provide our global network of travel sellers with the ability to easily search, shop, and service product offerings from the airline.”
With NDC technology, China Eastern Airlines will be able to provide richer, customizable content to travel sellers, supporting better upsell of its branded and ancillary products. With access to the full range of unique offers and product attributes, travel sellers across…