Christopher Thomas-Moore (CTM), senior vice president and chief digital officer at Domino’s Pizza, spoke to a packed room of restaurant technologists during MURTEC 2025 as the event’s opening keynote. During his presentation, CTM discussed the many ways Domino’s has innovated over the last 10 years, including: the Domino’s Pizza Tracker, a car designed solely to deliver pizzas while keeping them piping hot, the first iteration of its AnyWare offering that allowed customers to order a pizza simply by texting an emoji, the launch of its first autonomous vehicle in partnership with Ford (back in 2017!), Pinpoint Delivery, and in-vehicle pizza ordering via Apple CarPlay.
So what has allowed Domino’s to be so effective with its…
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