AI & Agentic Commerce at ITB Berlin 2026: Travel Tech Innovations

ITB Berlin 2026 will feature six fully booked travel technology halls, a new Travel Tech Track, and international exhibitors focusing on artificial intelligence, agentic commerce, and global innovations from 3 to 5 March 2026.

ITB Berlin 2026 is scheduled to take place from 3 to 5 March 2026, with a focus on travel technology, including artificial intelligence, agentic commerce, and global innovations. The event will feature six fully booked Travel Tech Halls: 5.1, 6.1, 7.1c, 8.1, 9, and 10.1. International exhibitors will showcase the latest advancements in travel technology, with a particular emphasis on AI-driven solutions and agentic commerce models.

Key Points:
– Six fully booked Travel Tech Halls at ITB Berlin 2026 (5.1, 6.1, 7.1c, 8.1, 9, and 10.1)
– New Travel Tech Track introduced at the event
– Focus on artificial intelligence, agentic commerce, and global innovations
– March 3-5, 2026 as the event dates
– International exhibitors showcasing the latest travel technology solutions

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